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Why I (sadly) won't be buying an Apple Watch, and you shouldn't either

Why I (sadly) won't be buying an Apple Watch, and you shouldn't either

I am an unashamed technophile and fan of virtually all things Apple. I’m always pretty keen to get my hands on the newest Apple release in fairly quick time, so I am instinctively drawn towards the freshest fruit on the tree: the Apple Watch.

Three things held me back from yielding to this temptation early on. First, the Apple Watch doesn’t come cheap. I need to know $500+ would be money well spent. Second, and with that in mind, I don’t wear a watch – I haven’t for years – so I need to be convinced that I would be comfortable wearing this ‘timepiece’. And third, history tells us that the second generation of Apple’s devices is usually a big step forward from the first so perhaps better to wait a year regardless.

However, after reading and listening to a number of reviews of the watch (such as this one), I’m even less convinced that I will ever need an Apple Watch. While it aims to make us more productive, my current thinking is that it could quite possibly do the opposite.

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Want to be more productive? Learn to touch type

Want to be more productive? Learn to touch type

Typing is the new handwriting. Honestly – other than filling out a form, when is the last time you wrote anything substantial using a pen? When did you last send someone a handwritten letter? Most of us don’t even send Christmas cards any more, and if we do we include a typed update rather than writing inside the card.

We all type, all the time. Even if you’re not a writer, you are writing. Emails. Social media updates. Web searches. By my guesstimation, writing is now third in line as a written communication method behind typing on a keyboard and tapping on a screen. Bringing up the rear but likely to catch up before long is typing using your voice.

So, given that you spend so much time typing, have you ever learnt to touch type? You know, typing using all ten fingers and without looking at the keyboard.

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Surprise yourself and your readers by being a little creative

Surprise yourself and your readers by being a little creative

CJ Chilvers is a photography blogger I follow who calls himself ‘A lesser photographer’. He has a refreshingly simple approach to photography which is reflected in his writing – short, sharp posts that, more often than not, stop and make you think.

A few days ago he posted with the heading ‘Surprise!’. ‘The foundation of any good story is surprise,’ he said. As he points out, ‘surprise is the only thing that makes the news’. 

In other words, it’s the surprising photographs that get attention.

This is great advice for photographers, but also for writers.

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3 types of language to avoid in business writing

3 types of language to avoid in business writing

Whether you are composing an email to a customer, writing a blog post or copywriting fresh content for your website, it’s easy to fall into the trap of forgetting who you are writing for. It’s important to remember that your audience don’t necessarily speak the same language – or dialect – as you. This can be difficult. The language we use within our own business or industry often becomes so second nature that we use it without thought.

As I browse the web and read various email newsletters, I see examples of ‘inward-looking’ writing that fall into three broad (and overlapping) categories. Avoiding all of these will make your writing more engaging and accessible.

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At last! Email nirvana in two easy steps

At last! Email nirvana in two easy steps

Email has been with us for a long time now – it’s approaching 20 years since it became widely used – yet it is still the bane of many people’s working lives.

Yes, email is a handy tool. But it’s also an enormous time waster. It’s bad enough for those of us working in small businesses; it can be a complete nightmare for anyone working in a large corporate-style environment.

There are, of course, a million things you can do to get more efficient at dealing with email. I’ve tried many of them. Unfortunately most of them are hampered by the need for strict – and, for most of us, unsustainable – discipline either on your own behalf or that of the people you communicate with. Or they only work with certain email clients.

Recently, however, that has all changed for me. Thanks to the discovery of two tools – one for my desktop computer and one for my portable devices – I have now reached the fabled state of ‘inbox zero’ (aka #inboxzero) consistently for 14 days in a row.

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Beat the NYE rush. Resolve now.

True, most of us are still coming to grips with the fact of Christmas decorations having been up for weeks. But before we know it, Xmas ‘11 will have been and gone and New Year’s Eve will be upon us. Which means only one thing: resolution time again. Now, be honest. Do you remember a single resolution made for this year? I’m guessing not. Most people struggle to remember, let alone implement, their annual commitments to themselves, largely because they are made in haste (and sometimes stupor) to the strains of Auld Lang Syne.

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