Is your book already written ... you just don't realise it?

Is your book already written ... you just don't realise it?

Raise the topic of writing a book and most people will look at you aghast. The very idea of writing a book conjures visions of a gargantuan task, the literary equivalent of climbing Mt Everest (albeit without the need for supplementary oxygen). You may even be thinking along the same lines. Writers write books, and I'm not a writer.

A blog, on the other hand? No big deal. Tell people you're writing a blog and some will be impressed while others will secretly be wondering if you'll manage to get out more than three posts. 

Nevertheless, a blog seems more manageable than a book. A post once a fortnight, say. About 600 words. You don't need to be a writer to do that – just capable of writing a few coherent sentences.

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Self publishing a real book has never been easier

Self publishing a real book has never been easier

Last week I attended the launch of a book by one of my clients, only a month after we had tied up the manuscript. In the interim the material was prepared for publication (i.e. editing and design) then, after final adjustments to the typesetting and a good proofread, the files were sent to the printer. Three days later the books were delivered to her office on a Monday, ready for the Thursday launch. 

A couple of days after that, the print book was available for order literally all over the world, via several major online stores including Amazon US and UKBook Depository and Booktopia. The ebook version will soon be available from all the major vendors as well. 

This is the way of modern independent publishing. Very quick and remarkably inexpensive. To a large extent the future that was originally promised by print-on-demand has arrived.

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A better approach to capturing old memories

A better approach to capturing old memories

Over the recent holiday break we were chatting amongst the family about the need to capture the stories of our parents' generation while we still can. How often have I heard people speak with regret about never having done so, their parent's fantastic stories and valuable lessons going with them to the grave?

We were together as a family for a few days and dipped in and out of this conversation over that time. Quite a few stories came up too – stories of my parents' childhoods, the early years of their marriage and so on. Some I'd heard before but there were quite a few special ones that were new to me ... which isn't bad given I'm on the 'wrong' side of 50.

All of which got me thinking. The 'typical' approach to capturing a family history is not as good as it could be...

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Hiring a ghostwriter? Here's what you're paying for.

Hiring a ghostwriter? Here's what you're paying for.

One of the first questions I get when someone enquires about my book writing services is, understandably, 'How much will it cost?' To which I respond, 'How long is a piece of string?' Well, not really. At least not in those words, though the sentiment is the same.

While I completely understand that a potential buyer needs to have some idea of cost, the challenge for a ghostwriter is that we can't afford to lock in a price that is unrealistic, and there are *a lot* of variables that determine how much work will be needed to write a book.

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Donald Trump's co-writer and the ethics of ghostwriting

Donald Trump's co-writer and the ethics of ghostwriting

There's been some interesting debate in the ghostwriting community over the last few weeks since The New Yorker published an interview with Tony Schwartz, co-author of The Art of the Deal with Donald Trump in 1987.

In the interview, Schwartz pulls back the curtains on his time with Trump, essentially to make a case that the Trump he worked with is manifestly unsuitable to be president of the USA.

Debate has arisen from a perception by many who feel that Schwartz has broken a golden rule of ghostwriting by speaking out.

There's a reason why ghostwriters are so-called. We are 'ghosts' in the sense of being invisible.

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My favourite new tool for writing is not an app. It's a standing desk.

If there's one thing that writers do well, it is sitting. We are experts at it, simply because we get so much practice. We spend most of every day parked on our posteriors. Typically this is combined with a well refined hunch over the keyboard to provide the perfect recipe for a lifetime of tight shoulders and cricked necks. 

This is not good. Humans weren't designed to spend most of our time sitting. If we were we wouldn't need expensive chairs with height, tilt and lumbar adjustment – none of which ever seem to be quite right. On top of which we now have those pesky scientists exposing numerous risks to our health from prolonged sitting.

So what to do?

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Books without borders: the electoral threat to Australian publishing

Books without borders: the electoral threat to Australian publishing

One of the debates taking place on the fringe of the current Australian federal election campaign centres around our local book publishing industry and the Turnbull government's intention to remove the so-called 'parallel import' rules. 

Unless you are associated with or particularly interested in book publishing there is a good chance this issue has passed you by. However, if you are a book reader who believes in the importance of an Australian writing culture, now is the time to take notice. Your vote in the July 2 federal election could influence the future of the Australian writing industry.

Let me explain as best I can. Unfortunately this is a complex issue that really requires more than a blog post to fully describe so I'm going to have to summarise. However many others have also written on the issue (herehere and here are just three examples) so a bit of googling will get you a long way.

A little industry background

The global publishing industry operates on the basis of 'territorial rights'.

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Starting a new book writing project: embracing the unknown

Starting a new book writing project: embracing the unknown

I've recently started working on a new company history project. I've conducted interviews with about 20 people and had those interviews transcribed. I've also been provided with a number of newspaper articles and other items from the archives. All up I have about 200,000 words of raw material that needs to be condensed down to about one tenth of that for the final book.

At the moment I don't have a clear idea of what the finished product is going to look like structurally. I have some major headings in mind, but what order they will be presented in is unknown. And those topics may change too. There might be a few 'ins' and 'outs' along the way.

But that's okay. What I've learnt over the years is that uncertainty at this stage of a book project, or any large creative project for that matter, is quite normal.

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If you want to convince me, show me the evidence

If you want to convince me, show me the evidence

One of the great things about writing a business book is having the time and space to explore an issue properly. You have something you want to say, or an experience you want to share, and a book allows you to do this in a way that feels 'complete'. It allows you to present a well-rounded argument.

If you're being honest with your readers, your case will be built on a solid foundation of evidence. You won't present an ideological view that you then back up with evidence that supports your case, no matter how tenuous, while conveniently ignoring anything to the contrary. That is the domain of neoliberalsclimate change deniers and anti-vaxxers

Rather, you will use real evidence. But what is 'real' evidence?

In the context of a business book, as opposed to an academic dissertation, there are two main forms of evidence.

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How to ghostwrite a memoir in 7 steps (and 7 years)

How to ghostwrite a memoir in 7 steps (and 7 years)

Regular readers of this blog will have known that Scattered Pearls, a memoir of Sohila Zanjani, co-written with myself was due to hit the bookshelves in Australasia in early April this year. And indeed it did – on April 1, no less. It's incredibly satisfying to have the book out there, especially as it's taken a long time to get to this point.

So how did we get to this point? It's a question I've been asked a few times, and I think it's a good tale that I hope provides some insight into the writing and publication process. (Please forgive the longer than normal post.)

1. Find your subject

Sohila and I had known each other a few years before we started on this project. I had done some work for her as a consultant, and kept in touch via an occasional (paper) newsletter. As I moved the focus of my work to writing, I added the word 'Ghostwriting' to my list of services on said newsletter. Sohila noticed that and gave me a call.

2. Take a punt; make a commitment

We met.

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